4ǰλãSEOժ20֪SEO~
20֪SEO~
SEOժԴWjӕrg2011/8/22g[Δ23153
һWվĹٺͻ“WPһĿȾٌSEO(惞)һ˽Če20SEOIõ~͸Ϥ˽Ո^mxȻѽoԙஔanֱӺԱ
1. INSEM
IN(SEM)ӢȫQSearch Engine Marketingָͨ^MзպͮaƷĠININҪ֞ɷN惞(SEO)͸Mc(PPCPay-Per-Click)惞(SEO)ָͨ^Wվ沢׌YչʾMc(PPC)ָͨ^ُIcÑ􎧵ԼľWվ(ͨ)@ЩcYеġٝ朽ӡ(gע@Ȼmڰٶ)
2. 朽ӣBacklink
朽(Backlink)ַQ顰ָ朽ӡ朡͡朽ӡָWվָľWվһ朽朽֮ԌSEOҪֱӰһW퓵ȼ(PageRank)Լ@Yе
3. ȼPageRank
ȼ( PageRank) GoolgleÁuһҪԵһ㷨Ҏt@㷨Ҏt˼fAһ朽ָBǾͿԿA挦BһNλ]һķ朽Խٸ@Щ朽ӵărֵәԽ͕Д@ӵҪȼ(PageRank)ҲԽ
4. 朽TDD朣Linkbait
朽TD(Linkbait)˼x@һWվһϞ˱Mܶ朽(Ŀ߾WվPRֵ)ڵһ΃ͨ@ЩTDăݞփҲһҕlһDƬһyğTăTDݵǡʮ(Top 10)@ӵăһЩ罻WվɞTԒ}(gע@Ԓ}òѽ)
5. ܇gLink farm
朹S(Link farm)ָܶWվ(ܴͨ)߽Mһ܇gʽĈFwͨ^˴˵Ļ朽Ӂ߈FwÿһľWվuֶ@NFѽɞһNuֶ(ܕյP)
6. ^ıAnchor text
^ı(Anchor text)ڷ朽ָһпcıеPI~惞(SEO)кܴĎGoogle@ЩPI~ăP“
7. 朽ӌ-NoFollow
NofollowǾWվTʹõһ朽ӌĿǸVǞԓ朽ָľWվͶƱ@N朽ҲǾWվÑԼă(粩uՓе朽)һM׵朽(V̵ٝ朽)GoogleRe@Щ朽ӵNoFollowԺͲuY㷨Ќ@Щ朽ӵؕIӋڃ
8. 朽Link Sculpting
朽(Link Sculpting)ָWվTWվWվķ朽MЌOTo朽Nofollow@׌TQԼľWվwijWվu߲wijWվ߾Wu^F@Nѽ΢΢GoogleѽQҪԼ㷨Qô̎朽ӵNofollow
9. }Title Tag
}(Title Tag)˼xָһĘ}@ҲGoogle㷨ҪһՓ}ҪһoMܶذеPI~ڞg[W퓕rԏĞg[ϷһW퓵Ę}
10. Ԫ˺Meta Tags
Ԫ˺(Meta Tags)}һҪڞṩPݵϢԪ˺λHTMLa^߀оnjL۾LDzҊ
11. 㷨Search Algorithm
Google㷨Ǟ˽oÿһՈҵPľWվO@㷨س^200N(ȸԷQ)аȼ}Ԫ˺WվԼg
12. Y棨SERP
Y(SERP)ӢȫQSearch Engine Results Page.@ƽrGoogleIPI~܇ľWվ@õȡQľWվYеȼ
13. ɳУSandbox
GoogleоWվ֮߀һΪɳ½lF䛵ľWվľWվ@ɳ֮ЕrͲһYгFֻЮGoogle_JľWվǺϷ@ŕɳƳMоWվ
14. PI~ܶȣKeyword Density
ДһضPI~ܶ?ֻҪһPI~ʹõĴΔĿ~ͿPI~ܶ^ȥ惞зdzҪһڵ㷨ʮֿFѽr^w
15. PI~ѷeKeyword Stuffing
㷨PI~ܶȷ??վLͨ^ʹ˹ѷePI~ַ׺_@NַͽPI~ѷeȻFѽ]߀ܕܵP
16. ۷Cloaking
۷(Cloaking)ָôaͬһ׌C˺˿һӵăĿǞ׌ͨ^PI~uĿNͳ۸NPĮaƷȻ@ҲһN׵ֶкܴܕܵP޳
17. WjxWj֩루Web Crawler
WjxWj֩(Web Crawler)ҲQx֩ھW·MОg[ĿǰlFµ朽Ӻ@Mĵһh
18. ƃݣDuplicate Content
ƃ(Duplicate Content)ҲС؏̓ݡָͨһվȻվĴΌ|Ǵȫͬ͘OƵr@ҲһWվԓMlrt׌ľWվܵP
19. ˜朽ӣCanonical URL
˜朽(Canonical URL)ָһW퓵朽ҪҎ͘˜
20. C˅fhRobots.txt
C˅fh(Robots.txt)^һTXTıļĿ֮njWվĿ䛽YϢVx֩䌦ضļA̓ݵLȫPT
һƪSEOժWվ朽ӵķNPϵ
һƪSEOժ8õ朽Ӽ
4SEOժ
׌Wվÿ100l|朵ؼ
8õ朽Ӽ
20֪SEO~
Wվ朽ӵķNPϵ
ʹWվьǰ
4TSEOժ
Wվ朽ӵķNPϵ
ʹWվьǰ
׌Wվÿ100l|朵ؼ
x|朽
8õ朽Ӽ
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